Freelance Motion Graphic Designer

Role Overview: You will be responsible for understanding and aligning with the brand's requirements, identity, and target audience based on the brief shared by supervisors. It will be crucial for you to maintain a deep understanding of the brand's voice, tone, and messaging guidelines to ensure all artwork aligns with the brand's identity and values. Key Responsibilities: - Decode the brief provided by supervisors to identify brand requirements, identity, target audience, etc. - Develop static and dynamic creative design layouts for various marketing materials such as social media posts, email campaigns, etc. - Stay informed about industry trends and best practices to create innovative artwork that captures the target audience's attention effectively. - Conduct research on target audience demographics, preferences, and behavior to tailor messaging appropriately. - Monitor and analyze the performance of design efforts, utilizing data and insights to enhance future designs. - Follow internal TATs, prioritize tasks effectively, and ensure timely delivery of work. - Adhere to documented standard operating procedures (SOPs). Qualifications Required: - Proficiency in graphic design tools and software. - Strong understanding of branding and marketing principles. - Excellent time management skills. - Ability to conduct thorough research and analyze data effectively. - Attention to detail and adherence to guidelines. - Effective communication and collaboration skills.,