Posted:1 day ago|
Platform:
Work from Office
Full Time
Key Responsibilities
A. Franchise Network Development
- Identify and onboard high-potential investors and entrepreneurs aligned with the companys jewelry retail business model.
- Execute regional franchise expansion plans based on market potential, investment appetite, and brand growth objectives.
- Conduct financial feasibility studies and prepare ROI projections specific to jewelry retail.
- Negotiate and finalize franchise proposals in coordination with Legal and Finance teams.
B. Market Research & Location Mapping
- Conduct detailed catchment and competition analysis to identify viable cities and towns for jewelry retail.
- Map tier-wise expansion potential using local gold purchase behavior and income segmentation.
- Benchmark competitors (Tanishq, Kalyan, Malabar, PCJ, etc.) for market share and store placement strategy.
C. Franchisee Relationship & Support
- Provide ongoing operational, marketing, and merchandising support to existing franchise partners.
- Coordinate with Visual Merchandising, Store Operations, and Marketing teams for store launch readiness.
- Conduct quarterly franchise business reviews covering sales, footfall, and conversion ratios.
D. Revenue & ROI Accountability
- Ensure franchise stores achieve targeted breakeven within 12–18 months.
- Track and improve same-store sales growth (SSSG) for franchise partners.
- Recommend marketing interventions to enhance footfall and jewelry conversion.
E. Legal, Financial & Project Coordination
- Liaise with Legal for agreement vetting, registration, and documentation.
- Coordinate with Projects for timely store handover and CAPEX management.
- Validate franchise investments ensuring transparency and compliance.
Senco Gold
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