Finance Business Partner-Softline Role

Steer the financial strategy to establish Softline (fashion/lifestyle) brands as market leaders

across key Asian markets (India, GCC, SEA), delivering high growth with healthy profitability.

• Leverage deep local market insights and cutting-edge technology to unlock new regions for

Softline brands, creating a self-reinforcing growth flywheel that expands from Asia to global

markets.

• Adopt AI-driven analytics and real-time financial systems to optimize inventory, pricing, and

margin decisions for Softline products, enabling faster product launches and sustained long-

term growth.

• Build a resilient finance organization and scalable processes to support

both 01 brand launches and 110 scale-ups, ensuring agile decision-

making and robust financial governance through each growth phase.

Responsibilities:

• MBA finance with 4-5 years of finance experience (business finance), including significant

exposure to retail/e-commerce in fashion or softline categories across Asian markets.

Familiar with fast product cycles, seasonal demand, and consumer trend dynamics.

• Deep understanding of multi-channel retail (online/offline) and cross-border operations in

Asia (India, GCC, SEA), with hands-on experience navigating diverse regulatory environments

and local market nuances.

• Proven ability to drive businesses through inception and scaling stages

(01 launch and 110 growth) set up financial frameworks for new

ventures and led expansions that scaled revenue while improving

profitability.

• Strong strategic finance and business partnership skills able to collaborate with cross-

functional teams (merchandising, marketing, supply chain) and influence decisions to drive

growth and margin improvement.

• Expertise in financial planning & analysis and margin management (pricing strategy, cost

control, unit economics) for consumer products, including managing inventory turns and

markdowns to protect profitability.

• Data-driven and tech-savvy – experienced in leveraging modern tools (BI systems,

automation, AI) for forecasting, scenario analysis, and decision support to enhance the

speed and quality of financial insights.