Executive – Marketing / Digital Marketing

2 - 3 years

3 - 6 Lacs

Posted:1 day ago| Platform: Naukri logo

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Work Mode

Work from Office

Job Type

Full Time

Job Description

  • Qualification:

    Graduate / MBA in Marketing with Digital Marketing Certifications
  • Salary Expectation:

    In line with Industry
Job Description
To assist in the planning, execution, and optimization of our marketing efforts with a deep understanding of the Sinhasi brand and vision both offline and online through digital channels. The ideal candidate will be passionate about combining marketing with technology and possess sound knowledge of digital marketing and internet platforms.
Responsibilities Include
  • Assist in planning and implementing overall marketing and digital marketing strategy.
  • Monitor and maintain the companys presence on various social media platforms.
  • Launch optimized online advertisements (e.g., Google Ads, Facebook) to enhance brand visibility.
  • Engage in SEO efforts including keyword and image optimization.
  • Prepare newsletters and promotional emails and manage their distribution across platforms.
  • Generate creative content marketing ideas and contribute to website updates.
  • Collaborate with designers to enhance user experience across platforms.
  • Track and evaluate digital marketing performance using web analytics tools (Google Analytics, WebTrends, etc.).
  • Stay updated with the latest digital marketing trends and technologies.
  • Maintain and develop relationships with media agencies and vendors.
  • Integrate concepts of Wealth and Wellness into holistic marketing with sister company .
Experience Requirements
  • Good understanding of digital marketing concepts and best practices.
  • Proficient in various digital marketing channels.
  • Experience with B2C social media, Google Ads, email campaigns, and SEO/SEM.
  • Familiarity with ad serving tools.
  • Knowledge of web analytics tools (e.g., Google Analytics).
  • Strong communication and interpersonal skills.

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