Evangelisation Officer (Content Marketer)

We’re an interactive live commerce platform that empowers millions of offline businesses to go digital through the magic of livestreams. From retailers & wholesalers to resellers to manufacturers, we are enabling a building for them to connect, engage, and sell directly to their audiences.

Our mission is bold but simple: bring the bazaar online, one live stream at a time.

Responsibilities

• Plan and shoot engaging video content for Instagram Reels, Stories, and YouTube either themselves or with creators and Sellers. 
• Manage the complete content lifecycle (ideation → scripting → filming → editing → posting).
• Work together with the Video Editor to get the best output. 
• Craft content that resonates with Zoop’s target audience, driving awareness of live commerce and showcasing Zoop’s features in engaging ways.
• Design and execute UGC campaigns with sellers. 
• Plan and execute targeted organic campaigns across Instagram & YouTube.
• Track analytics, measure performance, and optimize campaigns for growth.
• Maintain a consistent posting calendar to keep Zoop always trending.

Must-Have Skills

• Deep understanding of Zoop’s Target Audience with the ability to turn It's features and live commerce into engaging content
• Knowledge of Instagram & YouTube algorithms.
• Comfortable on-camera or in directing creators/talent.
• Basic photography & graphic design.
• Experience in running influencer/creator collaborations.
• YouTube SEO & analytics.
• Ability to script, storyboard, and conceptualize campaigns.