Email Marketing Executive

Techahead Software

2 - 3 years

4 - 5 Lacs

noida

Posted:21 hours ago| Platform:

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Skills Required

email marketing social media email marketing executive product design crm management digital transformation analytics software services crm marketing automation

Work Mode

Work from Office

Job Type

Full Time

Job Description

We are seeking a highly skilled and experienced

Email Marketing Executive

to join our fast-paced and results-driven team. The ideal candidate will have extensive expertise in

email campaign strategy, marketing automation platforms, CRM management, A/B testing, content creation, and performance analytics

. This role requires someone who can take ownership of campaigns and drive them to success with minimal oversight. The successful candidate will thrive in a fast-paced environment, demonstrating

excellent analytical skills, strong attention to detail, creativity, and a focus on delivering engaging, conversion-driven campaigns

Key Responsibilities:

Campaign Strategy Execution: Plan and execute email marketing campaigns, ensuring they align with business goals and engage the target audience.
Content Creation: Craft compelling and persuasive email copy, focusing on both creativity and conversions.
Email Automation: Leverage marketing automation platforms to optimize campaign timing and personalization.
Performance Analytics: Track and analyze campaign performance, identifying areas for improvement and optimizing future campaigns.
Collaboration: Work closely with sales, marketing, and leadership teams to ensure seamless campaign execution.
A/B Testing: Run A/B tests to optimize subject lines, content, and calls-to-action for maximum engagement.
CRM Management: Utilize CRM tools to segment and target different user groups effectively.

Qualifications:

Experience: At least 2 year of experience in email marketing, ideally in a IT/Software Services or tech-driven environment.
Skills: Expertise in email marketing tools (Mailchimp, HubSpot, or similar), CRM systems, and social media automation tools.
Education: A graduate is preferred, but hands-on experience is valued.
Traits: Creative, results-driven, detail-oriented, and able to work in a collaborative environment.

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