5 Education Marketing Jobs

Job Title: Brand Manager - Infinity learn Location: Hyderabad Experience: 5-8 years Languages: Proficiency in Telugu (mandatory), English We are seeking an experienced and creative Brand Manager to lead our brand-building initiatives and enhance our presence across key markets, with a special focus on Telugu-speaking audiences. Key Responsibilities: Brand Strategy & Communication: - Develop and execute a comprehensive brand strategy to ensure alignment with business goals and market demands. - Oversee all brand communication across offline and online channels, ensuring consistency in tone, voice, and messaging. - Create compelling narratives and storytelling that resonate with Telugu-speaking audiences. Creative Development: - Collaborate with design and content teams to create high-impact marketing assets, including social media content, videos, and ad campaigns. - Ensure creative outputs reflect cultural relevance, particularly for Telugu-speaking audiences, while maintaining global standards of excellence. - Experiment with new formats and trends to keep the brand fresh and engaging. Market Research & Insights: - Conduct in-depth market research to understand customer behavior, preferences, and pain points, with a focus on regional needs. - Analyse competitor strategies to identify gaps and opportunities for differentiation. - Use insights to guide decision-making and refine marketing strategies. Campaign Management: - Plan and execute 360-degree marketing campaigns that drive brand awareness and engagement. - Coordinate cross-functional teams, including product, sales, and marketing, to ensure seamless execution of campaigns. - Track, analyse, and report on campaign performance metrics to optimize ROI. Stakeholder Collaboration: - Partner with external agencies, influencers, and media platforms to amplify brand reach. - Build relationships with key education leaders and industry stakeholders to strengthen the brand's reputation. Required Skills & Qualifications: - Bachelor's or Master's degree in Marketing, Business Administration, or a related field. - Proven experience in brand management, preferably in EdTech or consumer-facing industries. - Proficiency in Telugu (reading, writing, and speaking) is mandatory. - Strong understanding of regional cultures and preferences, particularly within the Telugu-speaking demographic. - Expertise in creating and managing marketing campaigns across digital, social, and traditional platforms. - Excellent communication, storytelling, and creative thinking skills. - Analytical mindset with the ability to interpret data and translate it into actionable strategies. - Experience working with design and content teams to deliver creative outputs. Preferred Qualifications: - Experience in the education or technology sector. - Familiarity with modern marketing tools, such as Google Analytics, CRM platforms, and social media advertising tools. - Strong project management skills with the ability to manage multiple priorities.

The role will involve working very closely with the Head of School and will broadly will require the person to : - Drives student enrolment to reach or exceed target numbers - Informs and executes the school sales and marketing strategy - Manages the admissions procedures ensuring all students are registered in accordance with the school's regulatory policies. Roles and Responsibilities : Marketing and Sales : - Accountable for driving student enrolments in order to meet or exceed targets as set for the academic year. - Work closely with the central Admission and Marcomm team to execute the Sales, PR and Marketing strategy for the school aimed at prospective parents. - Organize and run external Marketing events, including Open Days, aimed at driving enrolments, in accordance with the agreed calendar and strategy. - Presenting a positive impression of the school in all interactions with families, whether by telephone, face to face or in writing. Be the key point of contact for prospective parents from first contact with the school until the student's first day. - Develop and conduct school tours, as required, for prospective families with the aim of promoting the school's academic and non-academic achievements. - Benchmark the school's admissions procedures against leading competitors, and suggest and implement new and innovative ways to market the school to prospective parents. - Collect and analyse data to measure the success of the Marketing & Admissions process. Organization Ekya Schools Job Title : Admission Counsellor Location : Bangalore, India Reports to Head of School Admissions Process : - Provide the Head of School with regular updates on Admissions Data through dashboards on a regular basis. - Manage the application approvals process with Heads of School. - Manage all placement tests or interviews for new entrants to school and collate results. - Arrange the placement of students in classes with the approval of the Head of School and Coordinators. - Manage wait lists and ensure the school's admissions policy is transparent and adhered to. - Liaise with the in-campus accounts team to issue invoices for new students and ensure that all data is current on Lead square. - Manage the initial induction of new families and students, including answering all questions in a professional and timely manner, providing support and advice. Required Core Competencies include : - Excellent verbal and written communication skills - Effective communicator at different levels, both orally and in writing - Ability to form effective customer relationships and close sales - Interpersonal skills, able to operate in a multicultural environment. - Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google suite. - Able to work in a fast-paced environment - Extensive knowledge of the company, brand, and product preferred.

Job brief: We are looking for an experienced Marketing strategist to lead our Marketing department. You'll be responsible for setting specific objectives to develop a cohesive and profitable marketing strategy for our company. Our Marketing strategist position involves a variety of tasks, including designing digital marketing campaigns and performing market research. If you're a creative, goal-oriented professional, we would like you to be part of our team and share innovative ideas to achieve our targets. Ultimately, you should be able to increase our market share and ensure brand consistency. Responsibilities: - Set specific marketing goals - Design and implement marketing strategies aligned with business targets - Develop digital campaigns to increase web traffic - Analyze sales and marketing metrics - Forecast market trends - Research market to identify new opportunities - Generate innovative ideas to promote our brand and our products - Address advertising needs - Ensure brand consistency through all marketing channels - Use customer feedback to ensure client satisfaction - Liaise with internal teams and ensure brand consistency - Establish a strong, long-term web presence Requirements and skills: - Proven work experience as a Marketing strategist or Marketing manager - Demonstrable experience with marketing campaigns and web technologies (e.g.,online tools and social media) - In-depth knowledge of CRM software and Content Management Systems - Familiarity with SEO/SEM and Google Analytics - Understanding of web design - Excellent communication skills (verbal and written) - Strong analytical skills - Team management skills

- We are looking for an SEO Manager to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research. - You'll also oversee paid search campaigns to ensure their success. - We are looking for an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. - Current knowledge of SEO practices and techniques is essential to this role. - Your goal will be to ensure that content is search-engine friendly and optimized to increase our company's profitability. Responsibilities: - Develop and execute successful SEO strategies - Manage team of SEO Specialists - Conduct keyword research to guide content teams - Review technical SEO issues and recommend fixes - Optimize website content, landing pages and paid search copy - Direct off-page optimization projects (e.g. link-building) - Collect data and report on traffic, rankings and other SEO aspects - Work with social media and PPC teams to optimize campaigns - Keep abreast of SEO and integrated marketing trends Requirements and skills: - Proven experience as SEO Manager, SEM Manager or similar role - Knowledge of standard and current SEO practices - Knowledge of HTML/CSS - Experience with SEO reporting - Familiarity with relevant tools (e. - Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends) - Excellent communication skills - Strong organizational and leadership skills - Analytical mindset with numerical aptitude

Role Overview: The Director, Business Growth & Education Management will be responsible for expanding and strengthening key educational and operational verticals at Ekya Schools. This role demands a visionary yet hands-on leader who can drive business growth, enhance educational impact, and optimize school operations. The Director will oversee existing teams while scaling new initiatives, ensuring alignment with Ekya Schools' vision for innovation and excellence. The role will focus on scaling and managing the below teams: Student Development & Wellbeing - Implementing programs that foster student growth, engagement, and overall well-being. Ekya Learning Centre - Driving innovation in curriculum design, teaching methodologies, and student learning experiences. Professional Development Institute (EPDI) - Scaling educator offerings and programs for internal and external stakeholders. Ekya Early Years (EEY) - Growth & Operations - Leading the scaling of new Early years centres and ensuring operational excellence in early childhood education. School Operations : Ensuring seamless execution of operational requirements across campuses. This is a high-impact role requiring a blend of vision and execution capability, working closely with teams to ensure both growth planning and day-to-day management. Key Responsibilities: 1. Business Growth & Scale - Develop and execute strategies to scale EPDI and EEY as independent business units. - Identify and leverage market opportunities, partnerships, and innovative education models to drive expansion. - Establish sustainable financial models, revenue streams, and operational frameworks to support growth. 2. Student Development & Wellbeing - Work with the Student Development team to implement initiatives that support students' emotional, social, and academic growth. - Partner with school leadership to embed well-being programs into the student experience. - Track and assess the impact of student development initiatives through data-driven insights and feedback loops. 3. Ekya Learning Centre - Collaborate with the Head, Ekya Learning Centre to drive curriculum innovation and implement high-impact teaching methodologies. - Ensure curriculum design and instructional strategies align with global best practices and evolving educational trends. - Track and measure the effectiveness of curriculum and pedagogy through data analysis, student performance metrics, and stakeholder feedback. 4. School Operations & Management - Work with the Operations team to ensure efficient execution of operational functions across campuses. - Develop and implement Standard Operating Procedures (SOPs) to optimize school administration. - Measure and refine operational efficiency by identifying gaps, tracking performance, and streamlining processes. 5. Leadership & Team Management - Provide strategic direction to the heads of teams managing these verticals. - Act as a mentor and coach, ensuring continuous capability development and leadership growth. - Foster cross-functional collaboration to enhance synergy, execution, and overall institutional efficiency. Key Skills & Competencies - Strategic leadership with strong execution capability. - Proven experience in scaling education ventures and business growth. - Ability to drive innovation in learning and operational processes. - Strong financial and operational acumen, including managing P&L for new business units. - Excellent stakeholder management skills and the ability to work across diverse teams. - Passion for education, innovation, and organizational growth. Qualifications & Experience: - Bachelor's degree in Engineering paired with a Master's in Management from a Tier 1 institution (IIT/ISB/BITS or equivalent in India or globally). - 10+ years of experience in education management, business growth, or scaling ventures. - Experience in setting up and scaling education businesses is highly preferred. - International exposure is an advantage. Why Join Ekya Schools? Opportunity to work in a dynamic, mission-driven environment focused on educational innovation. Lead high-impact initiatives that shape the future of learning. Work closely with a passionate leadership team committed to excellence. If you are a visionary leader with a passion for education, innovation, and business growth, we invite you to be part of Ekya Schools' journey.