Ecommerce & Marketing Manager

Key Responsibilities:

• Develop and execute comprehensive e-commerce sales strategies to achieve and exceed sales targets.

• Lead the planning and implementation of online marketing and merchandising initiatives.

• Manage and mentor a team of e-commerce professionals, setting clear objectives, monitoring performance, and fostering professional growth.

• Ensure the team aligns with company goals and follows e-commerce best practices.

• Oversee digital content management across all e-commerce platforms, ensuring product listings are accurate, engaging, and optimized for conversion.

• Manage the companys presence on platforms such as Amazon, eBay, and Shopify, ensuring product listings align with the brand image and meet platform standards.

• Address and resolve product listing issues, customer feedback, and compliance-related concerns.

• Regularly analyze sales data, market trends, and competitor activities to identify growth opportunities.

• Develop and track key performance indicators (KPIs) for the e-commerce department, adjusting strategies as needed to achieve objectives.

• Lead SEO initiatives and marketing campaigns to enhance online brand visibility and performance.

• Collaborate with the marketing team to align e-commerce strategies with overall company marketing objectives.

• Manage the e-commerce departments budget, ensuring optimal resource allocation for marketing campaigns, platform management, and team development.

• Work closely with product development, marketing, and customer service teams to ensure a cohesive strategy that maximizes sales and customer satisfaction.

• Stay updated on emerging e-commerce trends and technologies, recommending and implementing innovations to improve online sales performance, streamline operations, and enhance customer experience.

Mandatory Skill Sets:

• Extensive experience in e-commerce strategy and platform management, including Amazon, eBay, and Shopify.

• Strong expertise in digital marketing, SEO, content marketing, and online advertising (Google Ads, Google Analytics).

• Proven leadership and team management skills, with the ability to motivate and guide a team towards achieving sales targets.

• Excellent analytical skills, with experience in KPI management, sales performance analysis, and market research.

• Strong project management and organizational skills, with the ability to handle multiple projects simultaneously.

• Outstanding communication and collaboration skills, with experience working across departments and external partners.

• Creative problem-solving abilities with a focus on innovation and continuous improvement.

• Advance Excel/Google spread sheets