Ecommerce and Search Marketing Expert

Role Overview: As a Performance Marketing Manager at Vitalpro Consumer in Mumbai, your primary responsibility will be to plan, execute, and optimize digital marketing campaigns across various platforms. You will work towards achieving business objectives by managing performance-driven advertising efforts. Close collaboration with creative and content teams to develop compelling ad creatives and messaging will be crucial. Additionally, you will be responsible for budget management, staying updated with industry trends, and leveraging data analytics for precise audience targeting and engagement. Key Responsibilities: - Manage performance-driven advertising efforts to achieve business objectives - Analyze campaign results and refine strategies for maximum ROI - Collaborate with creative and content teams to develop compelling ad creatives and messaging - Budget management for digital marketing campaigns - Stay updated with industry trends and technologies for effective campaign execution - Utilize data analytics for precise audience targeting and engagement Qualification Required: - Proven expertise in Performance Marketing, including proficiency in ad platforms like Google Ads, Facebook Ads Manager, and social media advertising tools - Strong skills in Data Analysis, A/B Testing, Campaign Analytics, ROI tracking, and reporting - Knowledge of Digital Marketing and SEO principles with proficiency in tools such as Google Analytics and keyword research platforms - Experience in Marketing Strategy development, Campaign Budgeting, and execution of marketing plans - Excellent Project Management, Communication, and Team Collaboration skills - Background in E-commerce or Food & Beverage industry is an advantage - Bachelor's degree in Marketing, Business Administration, or a related field; MBA is preferred,