Domestic Marketing-Executive

Job Description

Roles & Responsibilities: Marketing Strategy Development: Develop and execute comprehensive marketing plans for pharmaceutical products in the domestic market. Market Research & Analysis: Conduct in-depth market research to identify trends, customer preferences, competitor analysis, and potential areas for growth. Campaign Management: Create, execute, and monitor promotional campaigns (digital, print, events) to increase brand awareness and drive sales. Collaboration with Sales Teams: Work closely with sales teams to ensure alignment between marketing and sales efforts. Provide them with necessary marketing materials and strategies to support sales targets. Product Positioning & Branding: Ensure effective product positioning and communication in the domestic market, ensuring the product's key benefits and features are clearly communicated. Product Launches: Plan and execute the launch of new products, ensuring they align with market needs and company goals. Budget Management: Manage and allocate the marketing budget efficiently to achieve the desired outcomes for campaigns and activities. Stakeholder Engagement: Build and maintain relationships with key stakeholders, including distributors, retailers, doctors, and healthcare professionals. Content Creation & Communication: Develop and review marketing collateral, including brochures, presentations, and digital content. Regulatory Compliance: Ensure all marketing activities are compliant with industry regulations and company policies. Performance Tracking: Monitor and analyze the performance of marketing campaigns, adjusting strategies as necessary to ensure optimal results. Qualifications: Education: Bachelor's or master's degree in pharmacy, Life Sciences, Marketing, or related fields. Experience: 0-4 years of experience in marketing within the pharmaceutical or healthcare industry