Director of Demand Generation

You'll lead our SEO, performance marketing, marketing operations, and web development functions, driving measurable pipeline growth and marketing efficiency across all channels

• This role blends strategy and execution perfect for someone who thrives at the intersection of data, creativity, and technology
• Own the demand generation strategy develop and execute multi-channel campaigns that drive qualified pipeline and revenue
• Lead performance marketing across paid search, social, retargeting, and display to deliver predictable ROI
• Build and scale SEO as a growth lever, driving consistent inbound pipeline through high-intent content and site optimization
• Oversee the website as a growth asset ensure it s optimized for conversion, performance, and user experience
• Run marketing operations own the marketing tech stack, lead tracking, attribution, and data integrity across systems (HubSpot, Salesforce, etc)
• Partner with Sales and Product Marketing to ensure strong lead quality, campaign alignment, and tight feedback loops
• Build, lead, and mentor a small, high-performing team across paid, organic, and ops functions
• Measure what matters define KPIs, track performance, and continuously optimize campaigns for efficiency and scale
• What we are looking for8 12 years of experience in B2B SaaS demand generation, with deep expertise in paid acquisition and SEO
• Proven track record of scaling pipeline and revenue in a high-growth environment
• Strong understanding of marketing analytics, attribution models, and funnel metrics
• Hands-on experience with HubSpot, Salesforce, Google Ads, GA4, LinkedIn Ads, and modern tech tools
• Excellent collaboration skills you can work cross-functionally with sales, design, content, and product
• Strategic mindset with a bias for execution and experimentation
• Why Join Us Play a central role in shaping how we grow and position our brand
• Work directly with leadership to drive company-level growth outcomes
• Be part of a high-ownership best in best-in-class marketing team that moves fast and measures impact