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Infineon
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Dir Application Marketing

Dir Application Marketing

Infineon

12 - 15 years

25 - 30 Lacs

Bengaluru

Posted:4 weeks ago| Platform:

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Skills Required

Outbound Home appliances Market analysis Semiconductor Control system Customer support Middleware Automotive Consumer electronics

Work Mode

Work from Office

Job Type

Full Time

Job Description

This role requires strong leadership, strategic thinking, and collaboration with cross-functional and cross-organizational (Div, BL,PL) teams. It requires an unwavering customer-centric and outside-inperspective to take informed decisions that meet customer needs anddrive business growth.The ideal candidate is an experienced semiconductor professional with abroad background in strategy, marketing, sales, product development, andmanagement. Is equipped with an entrepreneurial spirit, a result drivenmentality while feeling comfortable in taking initiative and resolveconflicts. Combines integrity and reliability with experience in dealingwith customers coming from different cultural background as we'll asleading international teams.
In your new role you will:

Define and execute the Motor Control System vision and strategy (non-automotive)
Contribute to ambitious business targets, establish and track key performance metrics to measure Motor Control Systems success, customersatisfaction, and business growth
Relate system activity KPIs to eg increase in customer count, MCUdesign-ins, product revenue/margin, system solution - in close alignmentwith SMD segments and PLs
Lead a core team of Motor Control system experts that covers system level hardware and software competencies. Team roles include SAR, SAE,R&D for SW Libraries & Tools, Business Development, AMK, additional asneeded (tbd)
Own the Motor Control solutions and ecosystem related messaging(outbound marketing, digital customer engagement)
Ensure strong focus on customer s system experience, ieease-of-use, validated by regular customer and distributor feedback forsystematic improvement
Analyze market / competitors regarding trends and offering on application level using regional input and consolidates it in application market analysis
Define IFX offering (products, SW, services) for motor control application including ecosystem partners
Develop and continuously update motor control application roadmap including commercial assessment
Identify and close roadmap gaps, ie drive and continuously adjust dedicated roadmaps for Demo/Eval/Ref system level boards, SW algorithms,SW tools and GUIs/MC Suite, Middleware architecture
Create and prioritize roadmaps that outline key milestones, deliverables, and timelines, ensuring alignment with the vision and strategy
Collaboratively synchronize and influence Motor Controlsystem-related product roadmaps & NPI (ie Motor Control HW system BOM)
Communicate Motor Control related product plans, progress, and changes to internal stakeholders, customers, executives, and team members
Drive active business development on system level in defined hunting zones (application areas) and stay up to date with industry trends, emerging technologies, and best practices
Ensure Lab based system application engineering around Motor Control algorithms, including Lab capacity for testing and validation of SW andboards
Ensure cost-efficient and scalable customer support, in closecollaboration and alignment with SMD segments, regional support structures and development support from BLs/PLs

You are best equipped for this task if you have:

12+ years relevant working experience within the semiconductor market, with experience in motor control systems
5+ years relevant management experience, as a team leader, ability to identify, attract and retain talents
University degree in Electrical Engineering or comparable

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