Digital Media Planning Executive - Brand Solutions

0 - 4 years

0 Lacs

Posted:2 months ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

As a Digital Media Executive in our Brand Solutions team, you will play a vital role in shaping compelling brand stories in the digital world. This position is tailored for individuals who are creative, analytical, and have a digital-first mindset. Whether you are a fresh graduate looking to kickstart your career in brand strategy, digital campaigns, and content marketing, this role offers you the opportunity to learn and grow in a dynamic environment. **Key Responsibilities:** - Assist in planning and executing branding-led digital media campaigns across various platforms such as social media, content websites, influencer channels, and OTT platforms. - Utilize audience insights and media tools to develop smart and impactful campaign strategies. - Collaborate closely with creative and strategy teams to deliver integrated, story-driven brand campaigns. - Monitor campaign performance, conduct basic data analysis, and prepare reports on the outcomes. - Keep abreast of the latest digital trends, emerging creators, and content innovations. - Coordinate with influencers, media partners, and internal teams to ensure successful campaign execution. **Qualifications Required:** - Bachelors degree in Digital Media, Mass Communication, Marketing, or a related field. (BE/BTech graduates with significant digital exposure are also encouraged to apply). - Proficient in spoken and written English with a strong emphasis on professional communication skills. - Curiosity about brand growth in the online space and a keen interest in understanding digital storytelling. - Basic knowledge of digital platforms such as Instagram, YouTube, Meta Ads, and Google. - Strong organizational and analytical capabilities. - Possess a collaborative, proactive attitude with a strong willingness to learn quickly. In addition to the above role-related responsibilities and qualifications, here are some reasons why you'll love working with us: - Gain hands-on experience with real brand campaigns spanning diverse industries. - Engage in exciting projects involving influencers, OTT platforms, and branded content. - Immerse yourself in a fast-paced, creative, and entrepreneurial work culture. - Benefit from a great platform to launch your career in digital media, brand marketing, or strategy.,

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