Digital Marketing Trainer

Overview:

Digital Marketing Trainer

Key Responsibilities:

• Conduct interactive training sessions (online or offline) on core digital marketing topics such as:

  • SEO (Search Engine Optimization)

  • SEM / PPC (Google Ads, Bing Ads)

  • Social Media Marketing (Facebook, Instagram, LinkedIn, YouTube, etc.)

  • Email Marketing and Marketing Automation

  • Content Marketing and Copywriting

  • Google Analytics / GA4

  • Affiliate & Influencer Marketing

• Design course materials, lesson plans, assignments, and case studies.

• Stay updated with the latest digital marketing trends, tools, and best practices.

• Assess learners progress through quizzes, projects, and practical assessments.

• Guide learners in real-world campaign creation and performance analysis.

• Collaborate with academic and technical teams to improve curriculum delivery.

• Provide mentorship, career advice, and guidance to students.

Required Skills and Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.

• Proven experience (25 years) in digital marketing or training roles.

• Hands-on expertise in Google Ads, Meta Ads Manager, SEO tools (Ahrefs, SEMrush), and analytics platforms.

• Excellent presentation, communication, and interpersonal skills.

• Ability to simplify complex concepts and teach through examples and case studies.