Digital Marketing Specialist

Job Summary

We are seeking an experienced and enthusiastic Digital Marketing Executive to join our team. You will be responsible for assisting in the planning, execution, and optimization of our online marketing strategies. This role involves driving brand awareness, generating leads, and enhancing customer engagement through various digital channels.

If you are passionate about marketing and technology, have creative ideas, and want to contribute to building strong online presence, we’d love to meet you!

Key Responsibilities

• Assist in creating and implementing digital marketing strategies.
• Manage and monitor company’s social media presence (Facebook, Twitter, LinkedIn, Instagram, etc.).
• Launch and optimize online ads via Google Ads, Facebook Ads, and other platforms.
• Support SEO/SEM efforts (keyword research, on-page/off-page optimization, image optimization, etc.).
• Prepare and distribute email campaigns, newsletters, and promotional materials.
• Collaborate with designers and content creators to improve website and user experience.
• Provide creative input for content marketing and website updates.
• Track and measure performance using analytics tools (Google Analytics, Web Trends, etc.).
• Stay updated with latest digital marketing trends and recommend improvements.
• Maintain partnerships with media agencies and vendors.

Requirements & Skills

• Proven experience as a Digital Marketing Executive or similar role.
• 1–2 years of hands-on experience in social media, Google Ads, SEO/SEM, and email campaigns.
• Strong understanding of digital marketing concepts and best practices.
• Knowledge of ad-serving tools and web analytics platforms (Google Analytics, Net Insight, Web Trends, etc.).
• Creative content writing and copywriting skills.
• Analytical mindset with problem-solving ability.
• Excellent communication and interpersonal skills.

Tech-savvy and adaptable to fast-changing digital platforms.
Share your updated resume at hr@technoradiant.com with subject line "Application for Digital Marketing Specialist-(Your Name)"
Or Whatsapp your resume on 8709303146.

Job Type: Full-time

Pay: ₹20,000.00 - ₹28,000.00 per month

Benefits:

• Paid sick time

Application Question(s):

• Do you have experience managing campaigns on Google Ads and Meta Ads?

Location:

• Mohali, Punjab (Required)

Work Location: In person