Digital Marketing Specialist

A Digital Marketing Executive is responsible for developing, implementing and managing online marketing campaigns that promote a company and its products or services. The role typically involves working as part of a team, collaborating with various stakeholders, and utilizing various digital marketing channels to drive traffic, increase engagement, and ultimately generate revenue.

The following are some of the key responsibilities and duties of a Digital Marketing Executive:

Developing digital marketing strategies and plans to meet the company's objectives.

Creating and managing digital content, including social media posts, email newsletters, blog posts, and website copy.

Conducting market research to identify trends and customer needs, and using this information to optimize marketing campaigns.

Managing PPC advertising campaigns, including creating and optimizing ad copy, monitoring performance, and adjusting bids.

Managing SEO activities, including keyword research, on-page optimization, and link building.

Measuring and reporting on the performance of digital marketing campaigns using analytics tools.

Collaborating with internal teams to ensure consistent messaging and branding across all digital marketing channels.

Staying up-to-date with the latest trends and technologies in digital marketing and implementing them as appropriate.

The ideal candidate for this role should have strong analytical skills, a creative mindset, excellent communication and project management skills, and experience working with digital marketing tools and platforms. A degree in marketing, business, or a related field is typically required, along with relevant work experience

Job Type: Full-time

Pay: ₹10,000.00 - ₹20,000.00 per month

Ability to commute/relocate:

• Ernakulam, Kerala: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Preferred)

Work Location: In person