Digital Marketing Specialist

We are seeking a skilled SEO Executive with 2-4 years of experience in search engine optimization (SEO) and digital advertising. The ideal candidate should have hands-on experience in PPC, CPC, Instagram Ads, Facebook Ads, LinkedIn Ads, and YouTube Ads to enhance online visibility, drive traffic, and improve conversions. Key Responsibilities: Develop and implement effective SEO strategies to improve website rankings and organic traffic. Conduct in-depth keyword research, competitor analysis, and on-page/off-page SEO optimization. Plan, execute, and optimize PPC campaigns across Google Ads, Facebook, Instagram, LinkedIn, and YouTube. Optimize CPC, CTR, and conversion rates for better campaign performance. Monitor website performance using Google Analytics, Google Search Console, and SEO tools like Ahrefs, SEMrush, and Moz. create SEO-friendly content and ad creatives. Conduct A/B testing on ads, landing pages, and campaigns to enhance performance. Stay updated with the latest SEO and digital marketing trends to implement best practices. Generate monthly reports with insights and recommendations for improvement.