Digital Marketing Specialist

3 years

2 - 4 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

  • Plan and execute digital marketing campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other platforms.
  • Write and manage content for social media( Facebook, Instagram, Linkdin) including posts, stories, and promotional copy aligned with our school aims and objectives
  • Follow social media trends and actively create engaging, viral-ready content.
  • Create engaging and shareable content (text, images, videos) tailored to each platform.
  • Monitor and enhance social media reach, engagement, and follower growth using platform insights and tools.
  • Manage SEO/SEM, email marketing, and paid social media strategies to generate qualified leads.
  • Optimize website content, landing pages, and blogs for better visibility and engagement.
  • Collaborate with the design team to produce high-quality visuals and multimedia content.
  • Plan, execute, and optimize paid social media campaigns to achieve specific marketing objectives.
  • Analyze campaign performance and report ROI using Google Analytics, Meta Business Suite, etc.
  • Stay updated with the latest digital marketing tools, travel trends, and competitor strategies
  • Monitor and respond to comments, messages, and mentions across social media channels in a timely and professional manner.
  • Foster a positive and engaging community around the School.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹35,000.00 per month

Benefits:

  • Leave encashment

Ability to commute/relocate:

  • Faridabad, Haryana: Reliably commute or planning to relocate before starting work (Required)

Education:

  • Bachelor's (Required)

Experience:

  • Digital marketing: 3 years (Required)

License/Certification:

  • Fundamentals of digital marketing (Required)

Work Location: In person

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