Digital Marketing Specialist – Lead Generation

1 years

0 Lacs

Posted:20 hours ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

  • Develop and execute digital marketing strategies targeting international audiences.

  • Plan, launch, and optimize lead generation campaigns across platforms (Google Ads, LinkedIn, Meta, etc.).

  • Conduct market research to identify target audiences, trends, and competitive positioning in global markets.

  • Create and manage content for websites, blogs, landing pages, and email campaigns.

  • Optimize SEO/SEM strategies for international search rankings.

  • Track, analyze, and report campaign performance metrics (CPL, CTR, ROI).

  • Collaborate with sales teams to ensure lead quality and conversion alignment.

  • Manage marketing budgets effectively for maximum ROI.

Requirements
  • lead generation

  • international markets

  • Hands-on experience with Google Ads, Facebook/Instagram Ads, LinkedIn Campaign Manager.

  • Strong SEO/SEM knowledge for global reach.

  • Proficiency with analytics tools (Google Analytics, Search Console, HubSpot, etc.).

  • Experience in email marketing and marketing automation tools.

  • Excellent communication skills in English; other languages are a plus.

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