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Digital Marketing Specialist

1 - 5 years

6 - 9 Lacs

Posted:2 weeks ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities To develop and execute digital marketing campaigns that align with organization's objectives, target key audiences, and drive brand awareness and lead generation. • Manage and optimize the company's website and landing pages to enhance user experience and increase conversion rates. • Collaborate with cross-functional teams, including PMT, medical service, regulatory & IT, to ensure alignment of digital marketing initiatives with overall marketing objectives and compliance guidelines. • Stay abreast with the latest digital marketing trends, industry best practices, and emerging technologies, recommending innovative strategies to optimize digital presence. • Monitor and analyse key performance indicators (KPIs) of digital marketing campaigns, providing regular reports and insights. • Develop new projects as per the need of the organization in collaboration with external agencies and ensure delivery on time Preferred candidate profile Proven experience (>1 year) in digital marketing, content marketing preferably within the pharmaceutical/ wellness or healthcare industry. • Proficiency in using digital marketing tools & platforms, including SEO, Google Analytics, social media management, email marketing, and marketing automation. • Hands on experience on tools e.g. Mailchimp, Canva etc. would be desirable. • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross- functional teams. Perks and benefits

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Indian Immunologicals (IIL)
Indian Immunologicals (IIL)

Pharmaceuticals, Biopharmaceuticals, Biotechnology

Hyderabad

Approximately 1,000 Employees

6 Jobs

    Key People

  • Dr. B. V. Raghunandan

    Managing Director
  • V. Raghava Rao

    Executive Director

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