Digital Marketing Specialist

Job Summary

• Capable of developing and implementing effective SEO/SMM strategies with the goal of producing high organic rankings on major search engines and generating increased targeted web traffic.
• Well-versed in advanced on-page and off-page SEO techniques.
• Extensive knowledge of Social Media and its use in Online Marketing.
• In-depth knowledge of utilizing the right types of social media for different types of clients and market spaces.
• Plan,Execute & Monitor Google Adwords(Search Text Ads & Dislay Ads)

Responsibilities and Duties

• Develop and manage digital marketing campaigns
• Oversee a social media strategy
• Manage and maintain the organisation’s website(s)
• Write and optimise content for the website and social networking accounts such as Facebook and Twitter
• Track and analyse website traffic flow and provide regular internal reports
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
• Continually work on the Search Engine Optimization of the website(s)
• Fix any errors or bugs in online content
• Edit and post videos, podcasts and audio content to online sites
• Arrange webinars and webcasts
• Create online banner adverts and oversee pay per click (PPC) ad management
• Write copy for email marketing campaigns
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
• Work on printed material to supplement online products
• Attend product launches and networking events

Required Experience, Skills and Qualifications

• At least 6 months to 1 year of experience in developing and implementing digital marketing strategies
• Good knowledge of all different digital marketing channels
• Good knowledge and experience with online marketing tools and best practices
• At least 6 months of hands on experience with SEO/SEM, Google Analytics and CRM software
• Familiarity with web design
• Critical thinker and problem-solving skills
• Good time-management skill

Job Types: Full-time, Permanent, Fresher, Volunteer

Pay: From ₹7,500.00 per month

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 1 year (Preferred)
• total work: 1 year (Preferred)

Work Location: In person