Digital Marketing Specialist

Job Title: Executive Assistant / Virtual Assistant

Key Responsibilities

1. Creative & Digital Product Support

* Design coloring book pages and other creative assets in Canva

* Assist with creating and formatting ebooks, guides, checklists, newsletters, courses, presentations, webinars, and masterclasses

* Support AI video creation using tools like HeyGen, Opus, Wisk, Flow, and others

* Help build and organize digital product libraries for distribution and upload (Etsy, Skool, Amazon KDP, etc.)

2. Content Creation & Social Media

* Draft, edit, and repurpose blog posts, newsletters, and marketing content

* Create engaging social media assets: reels, carousels, stories, and post captions

* Maintain consistency with brand voice for NatalieNumbers; occasionally support additional brands such as RPM Elite Tax Solutions if workload permits

* Support growth of Skool communities by drafting posts, helping with engagement strategies, and uploading content

3. AI Tools & Automation

* Use ChatGPT, Notion, Claude, and Google Gemini for productivity and content tasks

* Use Perplexity as a research tool and test new tools such as Base44 (experience with Replit or similar alternatives for business optimization is a plus)

* Support workflow automation using Zapier (experience with Make or MindPal is a plus)

* Ability to create effective prompts is preferred; if not, prompts will be provided

* Familiarity with GoHighLevel and/or Lovable.dev is a strong plus

4. Organization & Operations

* Extremely organized with ability to manage multiple projects and deadlines

* Organize and track digital assets using Notion and shared Google Drives

* Provide occasional support for webinars on Zoom, office hours, and virtual events

* Maintain a running dashboard of tasks, workflows, and product pipelines

* Track weekly project progress to ensure timelines and milestones for product and offer releases are met

5. Visual & Design Platforms (Pluses, Not Required)

* Familiarity with MidJourney, Ideogram, Hedra, or other AI image-generation platforms

* Ability to support Gamma presentations and visual storytelling

* Knowledge of Skool platform setup and content posting

Qualifications

* 3+ years of experience as an Executive Assistant, Virtual Assistant, or similar role

* Strong design skills with Canva (Pro)

* Experience creating social media content and digital products

* Proven ability to use AI tools for content, organization, and automation

* Strong organizational and project management skills

* Excellent written and verbal communication

* Tech-savvy and eager to learn new AI and no-code tools quickly

* High adaptability, confidentiality, and professionalism

US Shift

SAL-20-23k (4 hours)