Digital Marketing Manager

As a Digital Marketing Executive with 5 years of experience, you will play a pivotal role in driving online brand presence, customer engagement, and lead generation. This mid-level position requires a blend of strategic thinking, technical expertise, and creativity to manage and optimize digital marketing campaigns across various channels. - **Strategy Development & Execution** - Design and implement comprehensive digital marketing strategies across SEO, SEM, email, social media, PPC, and content marketing to meet business objectives. - Conduct market research to identify trends, customer behavior, and competitor activities, using insights to inform campaign planning. - **Campaign Management & Optimization** - Oversee and optimize online advertising campaigns (Google Ads, Meta Ads, etc.) to increase brand awareness and drive traffic. - Monitor and analyze campaign performance metrics using tools like Google Analytics to track KPIs and ROI. - **Content Creation & Social Media Management** - Develop and manage content for digital channels, including websites, blogs, and social media platforms. - Plan and monitor the company's presence on social media platforms, ensuring consistent brand messaging. - **Collaboration & Stakeholder Engagement** - Work closely with internal teams (design, sales, product) and external agencies to ensure alignment of digital marketing efforts with overall business goals. - Manage relationships with external partners and vendors to leverage their expertise in digital marketing. - **Analytics & Reporting** - Utilize web analytics tools to measure the effectiveness of digital campaigns and provide regular reports to senior management. - Analyze data to identify areas for improvement and adjust strategies accordingly. **Required Skills & Qualifications** - Bachelor's degree in Marketing, Business Administration, or a related field. - 5 to 7 years of proven experience in digital marketing roles. - Strong knowledge of digital marketing channels, strategies, and platforms. - Proficiency in tools like Google Analytics, Google Ads, and social media ad platforms. - Experience with content management systems and basic HTML/CSS. - Excellent analytical, communication, and interpersonal skills. - Ability to manage multiple projects simultaneously and meet deadlines. *Note: No additional company details were provided in the job description. For further inquiries, you may contact the HR at 7845021695. **Job Type:** Full-time **Benefits:** - Health insurance **Schedule:** Day shift **Work Location:** In person,