Digital Marketing manager

5 - 10 years

7 - 12 Lacs

Posted:1 month ago| Platform: Naukri logo

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Job Type

Full Time

Job Description


About the job
  • Plan, execute, and manage paid advertising campaigns across Google Ads (Search, Display, Shopping) and social media platforms (Facebook, Instagram, YouTube, etc.).
  • Track, analyze, and report on campaign performance using tools like Google Analytics, Meta Ads Manager, and other relevant platforms. Provide actionable insights to stakeholders to improve results.
  • Work closely with the creative team to develop high-converting ad creatives, landing pages, and promotional content that resonate with our target audience.
  • Monitor competitor advertising strategies and industry trends to identify new growth opportunities and competitive advantages for Ayamveda.
  • Recommend and implement strategies to increase online sales, customer acquisition, and enhance brand awareness through digital channels.
  • Regularly perform A/B testing of ad creatives, landing pages, and promotional offers to optimize campaign performance and maximize conversions.
Requirement
  • Minimum 5 years of experience in digital marketing, specifically with a focus on paid media and performance marketing.
  • Proven track record of successful paid ad campaigns on Google Ads and Meta Business Suite (Facebook, Instagram, YouTube)
  • Strong knowledge of e-commerce performance marketing and the ability to drive traffic and conversions
  • Excellent analytical skills with the ability to interpret data, optimize campaigns, and make data-driven decisions
  • Experience in budget management and the ability to scale campaigns profitably while ensuring maximum ROI.
  • Knowledge of SEO (Search Engine Optimization), email marketing, and CRO (Conversion Rate Optimization) is a plus.
Skills
  • Employee Surveys & Feedback
  • Resignation/Termination Management
  • Compliance & Legal Risk Management
  • Google Ads
  • Bing Ads
  • Google Analytics
Rs. 960000
Offered Package (yearly)
Office
Job Type
Full Time
Employment Type
Department
04 Years - 00 Months
Experience
Night
Shift

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