We are seeking an experienced and results-driven Marketing Manager to join our Organization Exotto. The ideal candidate will possess a strong background in strategic planning, campaign management, and team leadership within the digital marketing space. This is an excellent opportunity for a professional looking to contribute to a dynamic and growth-oriented environment. Responsibilities: Develop and implement digital marketing strategies aligned with overall business objectives. Identify target audiences and create strategies to reach and engage them effectively. Oversee the planning, execution, and optimization of all internal digital marketing campaigns, including SEO, PPC, email marketing, social media, and content marketing. Manage the digital marketing budget effectively, allocating resources to various channels based on performance and ROI. Implement AI- powered marketing solutions to generate leads, using different tools. Conduct SEO/SEM analysis, keyword research, and implement on-page/off-page SEO best practices to improve search engine rankings and organic traffic. Oversee the social media strategy, content creation, and engagement efforts across various platforms. Develop and implement a content strategy that aligns with the brand voice and resonates with the target audience. Implement strategies to improve website and campaign conversion rates, optimizing the customer journey. Generate ideas for blogs, articles, infographics, whitepapers, and video content to engage different audience segments. Use tools like Google Analytics, Google Tag Manager, Google Data Studio, and CRM dashboards to monitor campaign performance. Monitor industry trends and competitor activities on social media. Evaluating important metrics that affect new conversations, leads, appointments, target audience, and message campaigns (email and LinkedIn). Working with the sales team while taking steps to acquire new leads and setting up workflows to nurture the existing leads. Working with the team to brainstorm new and innovative growth strategies. Requirements Candidates must have experience of about 3-5 years (in digital marketing). BTech (CSE), BCA, MCA, BSc (IT) candidates are preferred. Strong understanding of digital marketing channels, including SEO, PPC, email marketing, content marketing, and social media. Hands-on experience with different digital marketing tools and platforms. Ability to analyze campaign data, generate insights, and optimize strategies for performance and ROI. Excellent verbal and written communication skills, with the ability to present ideas clearly to clients and team members. Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously. Innovative mindset with the ability to develop unique campaign concepts and strategies.

Exotto is a fast-growing B2B marketing agency helping global coaches, consultants, and tech founders build client acquisition systems that generate predictable growth. We’re looking for a proactive and detail-oriented Executive Assistant to the CEO who can wear multiple hats and take charge of day-to-day operations, team coordination, and marketing/HR support - so our CEO can focus on high-impact strategic work. Job Responsibilities Executive Support & Admin Manage the CEO’s daily calendar, schedule internal/external meetings, and coordinate virtual events Monitor emails and messages, flag important items, and prepare briefs before calls Handle follow-ups and ensure timely completion of tasks delegated by the CEO Maintain digital filing systems, trackers, and shared folders (Google Drive, Notion, etc.) Marketing & Social Media Coordination Manage the CEO’s personal brand and professional presence across LinkedIn, Twitter/X, and other channels Draft, schedule, and post content in coordination with the marketing team Engage with prospective clients via social media DMs, comments, or follow-up messages Maintain a content calendar for CEO’s personal brand activities (posts, interviews, newsletters, etc.) Human Resources & Hiring Support Assist with sourcing candidates for full-time and freelance roles via job boards, LinkedIn, and networks Screen profiles, schedule interviews, coordinate assessments, and manage communication Liaise with external consultants (e.g., CA, IT vendors, contractors) on behalf of the CEO Reporting & Communication Compile weekly status reports, dashboards, and updates from internal teams Keep track of important deadlines, KPIs, and follow-ups using tools like Notion, Trello, or ClickUp Help streamline internal communication and ensure cross-functional coordination What We’re Looking For 2–5 years of experience as an Executive Assistant, Virtual Assistant, HR Coordinator, or Marketing Coordinator Excellent English communication (written and verbal) and interpersonal skills Tech-savvy with experience using Google Workspace, LinkedIn, Calendly, Notion, and project management tools Highly organized, dependable, and able to multitask and prioritize independently Comfortable managing external communication and client-facing tasks Bonus Points If You Have Experience working in a marketing agency, HR-tech, SAAS startup Familiarity with tools like Canva, ChatGPT, Buffer, LinkedIn, or ATS platforms Prior experience in client-facing or social media management roles Why Join Exotto Work directly with the founder in a high-growth B2B marketing agency Flexible work environment and async collaboration Gain exposure to multiple verticals—client acquisition, personal branding, HR, marketing, and systems thinking