Digital Marketing Expert

The Digital Marketing Expert plays a crucial role in developing and implementing digital marketing strategies to enhance the online presence and visibility of the organization. You will be responsible for managing and executing digital campaigns across various platforms to drive user engagement and increase brand awareness. Key Responsibilities - Develop and implement digital marketing strategies to increase website traffic and lead generation. - Execute search engine optimization (SEO) strategies to improve organic search rankings. - Create and manage engaging content for social media platforms to enhance brand visibility. - Utilize email marketing campaigns to nurture leads and drive customer retention. - Analyze and report on key performance indicators (KPIs) to measure the success of digital marketing efforts. - Collaborate with cross-functional teams to ensure alignment of digital marketing initiatives with overall business goals. - Stay updated on the latest digital marketing trends and best practices. - Monitor and optimize website user experience and conversion funnels. - Manage and optimize digital advertising budgets to achieve maximum ROI. - Identify and capitalize on new digital marketing opportunities. - Conduct market research and competitor analysis to inform digital marketing strategies. - Develop and execute email marketing campaigns to drive customer acquisition and retention. - Lead the development of digital marketing creatives and assets. Required Qualifications - Bachelors degree in Marketing, Business, or related field. - Proven experience in developing and implementing digital marketing strategies. - Demonstrated expertise in SEO, SEM, social media, and email marketing. - Proficiency in digital marketing analytics and reporting tools. - Strong understanding of digital advertising platforms and best practices. - Excellent written and verbal communication skills. - Ability to manage multiple projects and priorities in a fast-paced environment. - Up-to-date knowledge of digital marketing trends and best practices. - Experience with A/B testing and conversion rate optimization. - Strong analytical and problem-solving abilities. - Google Analytics and Google Ads certification is a plus. - Experience with marketing automation platforms. - Solid understanding of marketing principles and customer behavior. - Ability to work effectively in cross-functional teams. Skills: ppc, marketing analytics, digital strategy, social media, social media marketing, digital marketing, market research, email marketing, analytics, competitor analysis, conversion rate optimization, google analytics, marketing automation, content creation, seo, google ads, a/b testing, sem.,