Digital Marketing Executive (SEO + Growth Marketing) - WFH

1 - 4 years

2 Lacs

Posted:15 hours ago| Platform: Naukri logo

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Work Mode

Remote

Job Type

Full Time

Job Description

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About the Role

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creative, proactive and resultsfocused Digital Marketer

multiple traffic platforms

  • Salary:

    20,000/month
  • Experience Required:

    Minimum 1 to 3 years full-time experience)
  • Employment Type:

    Full-time, Remote WFH
  • Work Shift:

    10:00 AM 7:30 PM (Fixed with With 1-hour break)
  • Work Hours:

    8.5 hours per day (Actual work hours)

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Key Responsibilities

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SEO

  • Perform complete

    on-page SEO

    : keyword research, metadata optimization, content updates, internal linking, schema, site speed improvements, etc.
  • Execute

    off-page SEO

    : outreach, link building, guest posting, business listings, brand mentions.
  • Perform technical SEO checks and take corrective actions.
  • Track keyword rankings and organic traffic performance.

AI / Generative AI SEO

  • Use AI tools (ChatGPT, Claude, Gemini, Jasper, etc.) to speed up keyword research, topical clustering, content outlines, metadata, and internal linking suggestions.
  • Generate SEO-optimized content drafts using AI while ensuring originality, factual accuracy, and alignment with brand voice.
  • Apply AI to identify content gaps, search intent clusters, and quick-win keyword opportunities.
  • Leverage AI for SERP and competitor analysis to extract insights and build action plans.
  • Create AI-assisted topical maps and content clusters to expand organic visibility.
  • Execute programmatic SEO using AI where suitable (metadata at scale, FAQ schema, location-based pages, etc.).
  • Validate all AI-generated content using plagiarism checks, fact-checks, and EEAT standards before publishing.

Growth Marketing / Multi-Platform Traffic

  • Generate traffic from platforms beyond Google such as

    Quora, Reddit, Pinterest, LinkedIn, Medium, YouTube, and niche communities

    .
  • Identify new traffic opportunities and run growth experiments.
  • Create & distribute content effectively across platforms to drive discovery and engagement.

WordPress

  • Publish, format, and optimize blog posts & pages on WordPress.
  • Update plugins, add internal links, optimize media & layouts where needed.
  • Understanding of basic WordPress tools/page builders is a plus (Elementor, Gutenberg etc.)

Content Collaboration

  • Work with writers/teams to decide topics, keywords, briefs & content structure.
  • Ensure content meets search intent and drives traffic/conversions.

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Key Outcomes

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The success of this role will be measured by:

  1. Growth of organic traffic from the USA

    across client websites and blogs.
  2. Diversified traffic sources

    consistent traffic from platforms beyond Google.
  3. Improved keyword positions

    for target pages & articles.
  4. High-quality backlinks

    through ethical outreach no spam.
  5. Weekly reporting of results, experiments, and learnings.

  6. Traffic relevance

    not just volume, but qualified audience based on client target market.

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What We Expect

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  • Someone who gets things done, not just knows theory
  • Creative thinker willing to test new ideas
  • Strong ownership and time management
  • Fast learner who adapts to platforms & algorithm changes

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  1. Application Form

    Fill out the application form with complete details and clarity.

Highlight your relevant experience, demonstrate your skills through examples, and explain how your approach aligns with both the responsibilities and values of the role.

  1. Initial HR Interview

    Shortlisted candidates will have an initial interview with our HR team to discuss background, experience, and basic role fit.
  2. Leadership Interview

    Selected candidates will have a detailed discussion with a member of the leadership team to assess skill alignment, problem-solving approach, and overall ownership mindset.
  3. Skill-Based Assignment

    Youll be given small tasks or assignments to demonstrate your hands-on ability similar to how developers complete coding tests. This helps us understand your real-world execution quality.
  4. Offer & Onboarding

    If everything aligns well, well extend an offer for you to join and start working with us.

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