Digital Marketing Executive

Role & Responsibilities:

Digital Strategy Development:

• Develop and implement comprehensive digital marketing strategies.
• Identify trends and insights to optimize spend and performance.

Content Creation and Management:

• Create, edit, and manage engaging content for various platforms, including social media, blogs, and websites.
• Collaborate with the design team to produce high-quality visuals and graphics.

SEO & SEM:

• Execute on-page and off-page SEO strategies to improve organic search rankings.
• Manage and optimize PPC campaigns across platforms like Google Ads and Bing Ads.

Social Media Management:

• Develop and execute social media strategies to increase brand awareness and engagement.
• Monitor social media channels and respond to customer queries and comments.

Email Marketing:

• Plan and execute email marketing campaigns, including designing templates and writing copy.
• Analyze campaign performance and optimize for better results.

Product Video Shooting, Editing, and Publishing:

• Shoot, edit, and publish product videos.
• Create engaging video content for platforms like YouTube, Facebook, Instagram, and other social networks.

Create High-Quality Product Content:

• Develop high-quality product content with tags, proper categories, and SEO optimization.
• Ensure content is optimized for search engines and user experience.

Create A+ Content for Amazon, Flipkart, Meesho, Brand Website, Shopify etc:

• Develop A+ content for product listings to enhance customer experience and drive sales.
• Ensure all content complies with Amazon's guidelines and standards.

Identify Product Restricted Words:

• Identify restricted words for products and ensure compliance.
• Submit necessary documentation to Google, Bing, and Yandex Business to resolve any issues.

Analytics and Reporting:

• Monitor and report on website traffic, social media engagement, and other digital marketing metrics.
• Use data-driven insights to continuously improve digital marketing strategies and performance.

Collaboration:

• Work closely with various team members and departments to ensure cohesive marketing strategies.
• Collaborate with external agencies and vendors as needed.

Preferred Candidate Profile:

• Education:

  At least a Diploma or certification course in Digital Marketing.

• Experience:

  Proven experience in digital marketing, including SEO, SEM, social media, and email marketing.

• Skills:

• Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Hootsuite, Mailchimp).
• Strong analytical skills and experience with data-driven decision making.
• Excellent written and verbal communication skills.
• Creative thinking with the ability to generate innovative marketing ideas.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

• Preferred Skills:

• Experience with graphic design or video editing software.
• Catalog Creation & Management
• Import Orders
• Manage Inventory
• Knowledge of HTML/CSS.
• Experience with CRM systems.
• Prior experience in shooting, editing, and publishing product videos.

• Personality Traits:

• Detail-oriented with strong organizational skills.
• Proactive and self-motivated with a passion for digital marketing.
• Strong team player with the ability to work independently as well.

Perks and Benefits:

• Quick Growth Opportunities:

  Fast-track your career with ample opportunities for growth and advancement.

• Performance Certification:

  Get recognized for your achievements with performance-based certifications.

• Work-Life Balance:

  Enjoy a healthy work-life balance with flexible working hours.

• Company Events:

  Participate in regular team-building activities, company outings, and social events.

• Inclusive Environment:

  Work in an inclusive and diverse workplace where everyone's contributions are valued.

How to Apply:

Interested candidates can apply by sending their resume to [your email address] or apply directly through Naukri.

Contact Information:

• Contact Number:

  9739959587 / 8884435356

• Contact Person:

  Mr.Yesuraj G / Mr.Shushant Kumar