Digital Marketing Executive

Digital Marketing Executive to drive brand awareness, traffic, and lead generation across digital channels. The Digital Marketing Executive will be responsible for SEO content writing, social media promotions, graphic design, bulk email\/WhatsApp marketing, lead generation, and implementing AI marketing tools to maximise campaign efficiency.To be successful as a Digital Marketing Executive, you should demonstrate strong knowledge of digital trends, be able to create compelling content and designs, and have the ability to generate measurable results. Ultimately, an outstanding Digital Marketing Executive will increase the companydigital footprint and brand credibility while generating high-quality leads.Responsibilities:Familiarizing yourself with all products and services offered by our company to create relevant marketing content.PerformingSEO optimization for the website and content, including keyword research, on-page and off-page activities to improve search engine rankings.Writing engaging and SEO-friendlyblogs, website content, and promotional copy .Creating and executingsocial media strategies , including posts, stories, reels, and ads to promote the brand effectively.Designing attractive graphics and creatives for social media, website, and marketing campaigns usingCanva, Photoshop, or Illustrator .Planning and executingbulk email marketing campaigns using tools such as Mailchimp or SendGrid, and managingWhatsApp marketing promotions for direct outreach.Generating leads through organic and paid digital marketing channels and managing these leads through CRM systems.UtilisingAI marketing tools for content generation, campaign automation, and data analytics to enhance marketing efficiency and productivity.Monitoring and reporting on the performance of all digital campaigns and making data-driven improvements.Staying updated with the latest digital marketing trends, AI tools, and industry best practices.Requirements:MBA \/ B. TechTrained in the required skill set.Strong knowledge ofSEO principles and digital content writing .Proficiency ingraphic design tools (Canva, Photoshop, Illustrator) .Experience managingsocial media promotions and paid campaigns .Familiarity withemail marketing platforms andWhatsApp Business tools .Understanding ofAI marketing tools for content, SEO, and automation.Excellent written and verbal communication skills.Creative thinking with stronganalytical and problem-solving skills .Ability to multitask, manage time effectively, and work independently or in a team.Professional and proactive disposition, emboldened by challenges.Key SkillsSEO Content WritingSocial Media ManagementGraphic DesignEmail and WhatsApp MarketingLead GenerationAI-based Marketing ToolsAnalytics and ReportingCreativity Strategic Thinking