Digital Marketing Executive / Intern

As a Digital Marketing Specialist, you will be responsible for planning and executing various digital marketing initiatives to enhance our online presence. This includes managing SEO/SEM strategies, marketing databases, email campaigns, social media platforms, and display advertising efforts. Your role will involve designing, implementing, and monitoring digital marketing campaigns to meet predefined goals such as ROI and KPIs. You will be tasked with analyzing performance metrics to identify trends and insights, subsequently using this information to optimize campaign performance and allocation of resources. Additionally, you will play a key role in developing innovative growth strategies and conducting experiments to enhance conversion rates. Collaboration with internal teams to create engaging landing pages and improve user experience will be a crucial aspect of your responsibilities. Your strong analytical skills will be utilized to evaluate the overall customer journey across various touchpoints, enabling you to optimize conversion points and user funnels effectively. In this role, you will also engage with external agencies and vendor partners to drive collaborative digital marketing efforts. Furthermore, you will be expected to stay abreast of emerging technologies, providing insights on their potential adoption to maintain a competitive edge. The ideal candidate for this position will have 0.6 to 2 years of relevant experience in digital marketing. This is a full-time position that offers the opportunity to contribute to the growth and success of our digital marketing strategies.,