Digital Marketing Executive

1 - 31 years

2 Lacs

Posted:2 weeks ago| Platform: Apna logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Digital Marketing Executive – Key Requirements (Updated Pointers):Must have strong knowledge of WordPress and should be able to create a website from scratch, including themes, plugins, layout & basic troubleshooting. Should be able to write and upload website content, blogs, and landing page content as per SEO requirements. Thorough knowledge of Digital Marketing strategies, planning and execution. Must have experience in running paid campaigns on: Facebook Ads Instagram Ads Google Ads (Search, Display & Performance Campaigns) Ability to analyze campaign performance and optimize for better results (Lead Quality, CPL, CTR, Conversions & ROI). Should know Canva for designing creatives, banners, reels, thumbnails, and social media posts. Strong understanding of SEO (On-page & Off-page) and keyword research. Ability to manage and grow social media pages (Facebook, Instagram, LinkedIn, YouTube). Should have a good command over content writing for captions, ad copies & marketing communication. Should be creative, self-driven, responsible, and able to handle tasks independently. Knowledge of Google Analytics, Meta Business Suite & Search Console preferred. Should be able to generate quality leads & handle performance-based marketing.

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