Digital Marketing Executive (Immediate Joiner)

Job Summary:

We are seeking a skilled Digital Marketer to join our dynamic marketing team. In this role, you will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company and its products/services. Your duties will include planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising, maintaining our social media presence across all digital channels, measuring and reporting on the performance of all digital marketing campaigns, and identifying trends and insights to optimize spend and performance based on the insights, and brainstorming new and creative growth strategies.

Role & responsibilities

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns

Design, build, and maintain our social media presence

Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights

Brainstorm new and creative growth strategies

Plan, execute, and measure experiments and conversion tests

Collaborate with internal teams to create landing pages and optimize the user experience

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Instrument conversion points and optimize user funnels

Collaborate with agencies and other vendor partners

Preferred candidate profile

BS/MS degree in Marketing or a related field

Proven working experience in digital marketing, particularly in the areas of SEO/SEM, email marketing, and social media

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

Experience in setting up and optimizing Google Adwords campaigns

Working knowledge of HTML, CSS, and JavaScript development and constraints

Strong analytical skills and data-driven thinking

Up-to-date with the latest trends and best practices in online marketing and measurement

If interested, please feel free to call us at 8605001934 or share your resume at sakshi.choube@aminfoweb.co.in Walk-in Details

Person to contact : HR Sakshi Choube (8605001934 /sakshi.choube@aminfoweb.co.in)