Digital Marketing Executive

1 years

1 - 3 Lacs

Posted:1 month ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Position Overview:
We are looking for a creative, analytical, and results-driven Digital Marketing Executive to manage and grow our online presence. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across various platforms to increase brand awareness, engagement, and conversions.

Key Responsibilities:

  • Develop, implement, and manage digital marketing campaigns across social media, email, SEO/SEM, and other channels.
  • Create engaging content for social media platforms, websites, and digital ads.
  • Monitor and analyze campaign performance using analytics tools; prepare regular reports.
  • Optimize website content for SEO to improve organic reach and rankings.
  • Manage paid advertising campaigns (Google Ads, Facebook/Instagram Ads, etc.).
  • Coordinate with design, sales, and content teams to ensure brand consistency.
  • Track industry trends and identify new growth opportunities.
  • Manage social media calendars, respond to customer inquiries, and grow online communities.
  • Assist in developing marketing strategies and creative ideas.

Qualifications:

  • Bachelor’s degree in Marketing, Digital Media, Business, Communications, or related field.
  • Proven experience in digital marketing or a similar role.
  • Strong understanding of SEO, SEM, social media marketing, and analytics.
  • Familiarity with tools such as Google Analytics, Google Ads, Meta Ads Manager, Canva, Mailchimp, etc.
  • Excellent communication, creative thinking, and project-management skills.
  • Ability to work both independently and collaboratively in a fast-paced environment.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Experience:

  • Digital marketing: 1 year (Required)

Work Location: In person

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