Digital Marketing Executive

We are looking for a passionate and results-driven Digital Marketing Executive to develop, implement, track, and optimize our digital marketing campaigns across all digital channels. The ideal candidate should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Key Responsibilities:

• Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising.
• Manage social media accounts (Facebook, Instagram, LinkedIn, etc.) and create engaging content.
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on data-driven insights.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels.
• Conduct competitor analysis and market research to identify new digital marketing opportunities.
• Manage and update the company website regularly.
• Coordinate with graphic designers and content writers to create promotional content.

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.
• Proven working experience in digital marketing (1–3 years preferred).
• Solid knowledge of website analytics tools (e.g., Google Analytics, Google Search Console).
• Experience in setting up and optimizing Google Ads and Facebook Ads.
• Strong understanding of SEO, keyword research, and content optimization.
• Excellent communication and interpersonal skills.
• Ability to work independently and in a team.

Share your resume: treesa@bbp-india.com