Digital Marketing Executive / Associate Manager

As a Digital Marketing Executive / Associate Manager at The Media Ant, your primary responsibility will be to develop and execute digital marketing strategies to drive marketing effectiveness. You will play a crucial role in managing social media campaigns, generating leads, and analyzing web performance data to boost brand visibility and engagement. - Develop and implement digital marketing strategies across multiple platforms - Plan and manage social media campaigns to boost brand visibility and engagement - Execute and optimize lead generation activities - Monitor and analyze web analytics to track campaign performance and identify areas for improvement - Collaborate with cross-functional teams to align marketing efforts with business goals - Stay up-to-date with the latest digital marketing trends and tools Qualifications: - Proven experience in media planning - Strong understanding of lead generation strategies - Experience with Google ads, Meta Ads - Hands-on experience with web analytics tools such as Google Analytics, SEMrush, etc. - Excellent communication and interpersonal skills - Prior experience in a digital marketing role will be considered an advantage,