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Digital Marketing

2 - 4 years

4 - 8 Lacs

Pune

Posted:2 months ago| Platform: Naukri logo

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Skills Required

digital marketing emerging technologies display advertising campaigns marketing customer experience ppc analytical ability thought leadership database marketing marketing campaigns performance metrics sem / seo sem marketing database seo

Work Mode

Work from Office

Job Type

Full Time

Job Description

Your Role Identify trends and insights Allocate marketing investments Optimize content for the website and social media platforms Work with various content formats such as blogs, videos, audio podcasts, etc. Implement and analyze performance metrics Device experiments and conversion tests Provide internal reports on a regular basis Execute new and creative collaborations among technologies and platforms Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Your Profile Designs, builds, and maintains social media presence. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Evaluates emerging technologies. Provides thought leadership and perspective for adoption where appropriate. Equal Opportunities at frog Frog and Capgemini Invent are Equal Opportunity Employers encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status, or any other characteristic protected by law.

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Capgemini
www.capgemini.com

IT Services and IT Consulting

Paris France

10001 Employees

5131 Jobs

    Key People

  • Aiman Ezzat

    Chief Executive Officer

  • Carole Ferrand

    Group Chief Financial Officer

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