Digital Marketing Associate in Mumbai

Plan, create, and manage paid ad campaigns on platforms including Google Ads, Facebook, Instagram, LinkedIn, and more.
Set up targeting parameters, bidding strategies, and budgets to maximize campaign performance.Monitor and analyze campaign metrics such as CTR, CPC, CPA, and conversion rates to optimize ad spend and effectiveness.Conduct A/B testing for ad creatives, copy, and landing pages to improve campaign results.Collaborate with the creative team to develop compelling ad copy and visuals.Generate and present regular reports on campaign performance and ROI to stakeholders.Stay updated on digital advertising trends, platform updates, and industry best practices.Troubleshoot and resolve issues related to ads delivery and performance.Manage multiple campaigns simultaneously, ensuring deadlines and goals are met.About Company: At The Work Journals, we are a team of creative minds. Our family has grown to include digital strategists, motion graphic designers, and social media mavens. Each member of our team brings a unique set of skills, ensuring that we are not just meeting but exceeding the expectations of our clients.Our mission is simple: to tell your story in the most compelling way possible. We believe that every brand has a unique narrative, and our job is to make yours resonate with your audience. From crafting visually stunning graphics to writing captivating content and strategizing digital campaigns, we handle every aspect of digital marketing with a blend of creativity and precision.We specialize in turning ideas into digital realities.