Digital marketing and communication - Manager

10 - 12 years

5 - 9 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

About the Role:

We are looking for a strategic and results-driven Manager Digital Marketing, Branding & Communication to lead our digital presence and brand initiatives. In this role, you will be responsible for developing and executing digital marketing strategies, strengthening our brand identity, and leading communication efforts that resonate with diverse audiences.

Key Responsibilities:

  • Design and implement integrated digital marketing strategies to boost brand visibility, user engagement, and lead generation.
  • Manage digital channels such as social media, email marketing, SEO, and paid media campaigns.
  • Oversee branding initiatives to ensure consistency and strengthen brand positioning across all platforms.
  • Create and execute internal and external communication strategies that align with company goals.
  • Monitor and analyze campaign performance metrics to optimize ROI and inform future strategies.
  • Collaborate with cross-functional teams including sales, creative, and product to drive unified marketing efforts.
  • Lead and mentor a team of digital marketing professionals.
  • Stay informed on emerging trends, tools, and best practices in digital marketing and branding.

Qualifications:

  • 10 12 years of relevant experience in digital marketing, branding, and corporate communications.
  • Demonstrated success in planning and executing impactful digital marketing and brand campaigns.
  • Strong grasp of digital marketing channels including SEO, social media, email marketing, and digital advertising.
  • Excellent communication, leadership, and project management skills.
  • Proficient in marketing analytics and performance tracking.
  • Prior experience in team management and cross-functional collaboration.

MBA in Marketing or a related field is preferred.

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