Digital Content Writer I Pune/Haldwani

Job Title: Digital Content Writer

Experience: 2-4 years

Location

Note: While we encourage the use of AI tools, the candidate must not completely depend on AI.

Purpose of the role

Digital Content Writer

Key Responsibilities

Primary

• Write SEO-driven content for off-page channels (Quora answers, articles, infographics, etc). You will own the off-page calendar completely once you get a hang of the business. 
• Create and manage engaging social media copy (LinkedIn, X/Twitter); take ownership of the posting calendar once trained. 
• Optimise on-page content (blogs, resources) based on the optimisation calendar. 
• Assist in creating blogs, infographics, and other content assets for TJC Group’s corporate channels. 
• Publish content on WordPress in several languages, managing the whole publication process.  
• Conduct research to support content creation. 
• Manage and maintain high-quality, up-to-date content across all Google My Business profiles 

Secondary

• Support marketing operations (HubSpot scheduling, newsletters, etc.). 
• Assist with blog translations (FR, DE) via WPML translator. 
• Create in-house social media creatives using Canva AI or other AI tools. 
• Assist with SEO tasks as needed. 

Skills & experience

• A minimum of 2-4 years' prior experience in content creation is mandatory. 
• Proficient level of English (C1/C2 desired).  
• A strong writer who loves to write both long form and short form content. 
• Excellent written and oral communication skills in English, keen eyes for details and errors, and a knack for correct grammar and syntax. 
• Ability to work cross-functionally and maintain consistent communication across teams and departments. 
• Experience working with or editing AI-assisted content for fact-checking, polishing tone, ensuring originality.