DGM - Product Planner Category Lead - Personal Vehicles

12 - 16 years

40 - 45 Lacs

Posted:1 day ago| Platform: Naukri logo

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Work Mode

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Job Type

Full Time

Job Description

Responsibilities & Key Deliverables

1. Leading the understanding of the category to identify new opportunity areas and conceptualize new products .Understanding the need for new products in respective segments and support in building long term portfolio plan

2. Data analysis of relevant Industry data points and prepare market equation

3. Undertake plans for refreshes, new development and develop the segment specific roadmap Plan

4. Understanding customer requirements related to Product and translate the same into cost effective product/technical solutions as well, communicate and track the same to the program teams dynamically for implementation.

5. Studying the applicable regulations for future compliance. Track and analyse relevant industry data points like market trends/ segment shifts (Indian & global), consumer trends, competitor activities/ products.

6. Create, manage, and implement product life cycle plans for existing products

7. Interfacing & controlling the complexity involved in product development by balancing the needs of the Marketing/sales team and the product development team

8. Interface with CFT to detail the product concept, conclude the business case, and complete MPDS deliverables from concept till product launch including Medial Drive event

9. Drive Product definition through various stages of gateway deliverables till Business case finalisation - Communicate and track the same to program teams dynamically for implementation.

10. Prepare the project business case and submit to finance after alignment with key stake holders

Experience

12 to 16 years relevant experience with at least 2 years in a customer facing function like Sales/Marketing/Customer Care etc. Product Planning or Program Management experience will be preferred

Industry Preferred
Qualifications

BE/ B.Tech / M.Tech in Mechanical/Automotive Engineering, MBA Marketing desirable

General Requirements

Key Competencies

Ability to weave the product concept into a strong narrative and reason to win

Good Interpersonal skills, able to adapt and work with leaders and CFT teams

Cross-functional working skills to collaborate with functions like Design, R&D, Marketing, Finance, Sourcing, Customer Service etc

Keen follower of market & consumer Insights.

Passionate about cars and the automotive industry

Ability to think holistically with a strategic intent

Ability to communicate and pitch new products to Senior Management for approval and direction

Proficient in MS Excel and Power-point

Desirable Attitude

Having positive attitude and a passion for developing new products from grounds up

Strong automotive product/ecosystem base knowledge with a desire to learn new aspects of business

Open to new ideas and perspectives by CFT and build on the team knowledge for effective decision making

Mock Interview

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