Job
Description
This job description outlines the requirements for a role that likely involves data analysis, campaign management, and working within a B2B (business-to-business) environment ( Good To Have ). Here's a breakdown of the key points: 1. Minimum Technical Experience of 2-3+ Years The candidate should have at least 2-3 years of relevant technical experience. The role is mid-to-senior level and requires someone with a solid background in data analysis and database management. 2. Proficient in Advanced Excel The candidate must have advanced skills in Excel, including the ability to use complex formulas, pivot tables, macros, and data visualization tools. 3. Proficient in MySQL The candidate should be skilled in MySQL. The role involves querying databases, managing data, and possibly integrating data from various sources. 4. Proficient in Alteryx / Talend Alteryx and Talend are data integration and analytics tools. The role involves data preparation, blending, and advanced analytics. These tools are often used to automate data workflows and generate insights. 5. Must Have Analytical Skills The candidate should possess strong analytical skills, meaning they can interpret data, identify trends, and make data-driven decisions. This is crucial for roles involving campaign optimization and performance analysis. 6. Must Have Good English Communication Skills 7. Past Experience Should Be from B2B/B2C Industry (Good to have) 8. Understanding of Campaign Specs The candidate must be familiar with specific campaign-related terms and concepts e.g: TAL (Target Account List), ABM (Account-Based Marketing), Install Base etc. 9. Understanding of Prospects Terminologies The candidate should understand terms related to prospects, such as: Job Function / Department : The role or department a prospect belongs to (e.g: Marketing, IT, Sales). Seniority : The level of experience or position of a prospect within their organization (e.g: Manager, Director, C-level). 10. Understanding of Company Terminologies The candidate should be familiar with terms related to companies, such as: Industry Type : The sector or industry a company operates in (e.g., Technology, Healthcare, Manufacturing). Employee Size : The number of employees in a company, which can be used to segment or target businesses of a certain scale.
