Data Management Specialist

Infogain

5 - 10 years

9 - 13 Lacs

bengaluru

Posted:2 days ago| Platform:

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Skills Required

telecom automation google analytics data management healthcare product design predictive modeling seo analytics sql

Work Mode

Work from Office

Job Type

Full Time

Job Description

Drive Data-Informed Improvements
Lead initiatives that leverage analytics to improve product functionality, marketing effectiveness, and user experiences.
Translate data into actionable insights that align with user needs and Charitable Impact s business objectives.
Champion Analytics in Strategic Decisions
Partner with cross-functional teams to embed evidence-based perspectives into strategic
discussions. Facilitate alignment by presenting clear, actionable insights that build shared understanding and engagement across stakeholders.
Support UX and Product Teams. Collaborate with designers and researchers to measure user experience outcomes and inform design decisions. Identify key product usage patterns, pain points, and opportunities to support iterative design and development.
Enhance Marketing Impact
Measure, analyze, and optimize campaign performance across digital channels.
Provide actionable recommendations to improve customer acquisition, retention, and
engagement.
Own cross-channel attribution modeling and develop media mix analyses to inform campaign investment decisions.
Explicitly analyze owned-channel performance (email, blog/SEO, social) to unify reporting and
surface opportunities across channels.
Lead Knowledge Sharing
Develop and maintain dashboards, reports, and internal documentation that communicate
findings clearly and accessibly.
Share insights across teams to ensure transparency, alignment, and momentum.
Synthesize data into clear narratives and explain the implications, delivering recommendations that guide next steps rather than simply presenting metrics.
Provide training and guidance to marketing and content teams to empower self-service reporting and consistent data interpretation.
Shape Data Strategy
Contribute to building Charitable Impact s analytics infrastructure, governance and strategy.
Define key metrics, establish best practices, and ensure consistent measurement across product, UX, and marketing initiatives.
Maintain alignment between marketing metrics and organizational KPIs to ensure campaigns are measured against business outcomes, not vanity metrics.
Conduct In-Depth Analysis
Use quantitative and qualitative methods (e.g., A/B testing, funnel analysis, cohort studies, surveys) to uncover insights into user behaviors and campaign performance.
Partner with teams to design and execute experiments that validate hypotheses and guide decision-making.
Stay Ahead of Industry Trends
Keep current with analytics, martech, and data visualization trends, ensuring Charitable Impact remains at the forefront of data-informed product and marketing practices.
Build strong relationships across teams to champion the value of analytics. Foster a culture of curiosity, experimentation, and continuous improvement.

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