CRO Specialist (Conversion Rate Optimisation Specialist)

Role Overview: You will be responsible for leading e-commerce optimization initiatives and managing Shopify-based projects as a CRO Specialist. Your role will involve strategic A/B testing, user journey analysis, and efficient project execution to drive conversions and business growth. Key Responsibilities: - Lead A/B testing, analyze user behavior, and optimize customer journeys to improve conversions on Shopify platforms. - Plan and execute Shopify projects, oversee app integrations, theme updates, and collaborate with cross-functional teams. - Monitor performance metrics using Shopify Analytics, Google Analytics, and other tools to make informed strategic decisions. - Work closely with design, development, and marketing teams to align strategies and ensure timely project delivery. Qualifications Required: - Minimum of 3 years of experience managing Shopify e-commerce projects. - Strong expertise in CRO methodologies, A/B testing, and data analysis. - Proficient in Shopify admin, reporting, and app integrations. - Familiarity with tools such as Google Analytics, Hotjar, or Google Optimize. - Excellent communication, leadership, and organizational skills. Role Overview: You will be responsible for leading e-commerce optimization initiatives and managing Shopify-based projects as a CRO Specialist. Your role will involve strategic A/B testing, user journey analysis, and efficient project execution to drive conversions and business growth. Key Responsibilities: - Lead A/B testing, analyze user behavior, and optimize customer journeys to improve conversions on Shopify platforms. - Plan and execute Shopify projects, oversee app integrations, theme updates, and collaborate with cross-functional teams. - Monitor performance metrics using Shopify Analytics, Google Analytics, and other tools to make informed strategic decisions. - Work closely with design, development, and marketing teams to align strategies and ensure timely project delivery. Qualifications Required: - Minimum of 3 years of experience managing Shopify e-commerce projects. - Strong expertise in CRO methodologies, A/B testing, and data analysis. - Proficient in Shopify admin, reporting, and app integrations. - Familiarity with tools such as Google Analytics, Hotjar, or Google Optimize. - Excellent communication, leadership, and organizational skills.