3 years

2 - 3 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Summary

Own the end-to-end customer/ Client relationship for a fast-moving FMCG brand—driving retention, repeat purchase, and customer satisfaction across marketplaces, quick commerce, and D2C channels.

Key Responsibilities

  • Customer Lifecycle & Retention: Build journeys (welcome, repurchase, win-back), segment users, and run cohort-based campaigns to lift repeat rate and LTV.
  • CRM Operations: Manage CRM tools (email, SMS, WhatsApp) and loyalty/referral programs; maintain clean lists and consent.
  • Service & Escalations: Handle tickets, returns/replacements, NPS/CSAT, and close the loop with ops, logistics, and quality teams.
  • Insights & Reporting: Publish weekly dashboards (repeat rate, CAC payback, churn, NPS, CSAT, AOV, LTV) with actions.
  • Marketplace & Q-Commerce Coordination: Align with Blinkit/Zepto/Instamart/Amazon for customer issues, ratings, and reviews.
  • Compliance & Data Hygiene: Ensure opt-in, unsubscribe, and data privacy standards are met.
  • Cross-Functional Collaboration: Work with Sales, Marketing, and Factory Ops to prevent repeat complaints and improve CX.

Qualifications

  • 3–5 years of hands-on CRM experience in FMCG (beverages/food preferred).
  • Proficiency with CRM platforms and WhatsApp Business.
  • Strong Excel/Sheets skills; comfort with dashboards.
  • Excellent spoken/written English & Hindi; calm, customer-first mindset.
  • On-site availability in Kamla Nagar; comfortable with a 6-day work week.

For more information, contact: +91-9211311226

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Internet reimbursement
  • Provident Fund

Work Location: In person

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