Copywriter

Role:

Location:

Type:

Company Description :

Website

About the Role

creative, culturally aware

marketing team

Key Responsibilities

• Write engaging 

  blogs, explainers, trend pieces, listicles

   and features for a consumer-facing audience
• Craft catchy, on-brand content for 

  Instagram, Facebook, LinkedIn, and YouTube

• Collaborate with the 

  marketing team

   on content calendars, campaigns and series ideas
• Script sharp, thumb-stopping copy for 

  reels, shorts, and video features

• Track jewellery trends, influencer activity, pop culture tie-ins and emerging consumer behaviour
• Translate industry insight into consumer-friendly language, without losing depth or authority
• Repurpose interviews, brand stories and event coverage into short-form, platform-specific formats.

Requirements:

• Experience writing for 

  fashion, lifestyle, jewellery, or consumer media

• Strong command over both 

  blog-style storytelling and social-first writing

• Ability to balance 

  editorial tone

   with 

  marketing goals

• Familiarity with jewellery trends, product categories, and what drives online engagement
• Excellent grammar, editing and content research skills
• A strong portfolio showcasing 

  blog content and social media copywriting.

Bonus if you have

• Experience writing for 

  luxury, D2C or design-led brands

• Understanding of SEO for blogs and reels copywriting
• Knowledge of jewellery industry dynamics or fashion journalism

Qualifications:

• Strong skills in Writing and Communication
• Experience crafting Press Releases and Marketing content
• Proficiency in Proofreading to ensure high-quality content
• Previous experience in media or the jewelry industry is a plus
• Bachelor's degree in English, Journalism, Marketing, Communications, or a related field
• Excellent attention to detail and ability to meet deadlines.

Salary, Office Location, Timings, How to apply faster

• Salary : Rs.2 Lakhs to Rs. 2.50 Lakhs per annum (Based on Experience)
• Office Location is Phoenix Marketcity Mall, Kurla West, Mumbai
• Office Timings are 10.30 am to 6.30 pm, 5-days a week
• REACH us FASTER by Whattsapp 9321611885 (Shweta, HR) or shwetaparab@retailjewellerindia.com