Content Writer

Key Responsibilities

Content Creation

• Write engaging

  social media captions

  , blog posts, product descriptions, and website content
• Create scripts for reels, videos, and campaigns
• Develop fashion-focused storytelling for brand campaigns

E-commerce Content

• Write clear, compelling product descriptions
• Proofread product labels, packaging content, and look-book text

Brand Voice & Creativity

• Maintain a consistent tone aligned with the brand’s personality
• Work closely with the creative team to brainstorm ideas for shoots, campaigns, and reels

Research & Trend Awareness

• Conduct research on fashion trends, keywords, and competitor content
• Assist in creating content calendars
• Stay updated on digital and fashion industry trends

Skills & Qualifications

✔️ Strong command of English — grammar, clarity, storytelling

✔️ Passion for fashion, lifestyle, and content creation

✔️ Ability to write short-form and long-form content

✔️ Basic understanding of SEO (bonus)

✔️ Creative mindset and attention to detail

✔️ Ability to work in a fast-paced, deadline-driven environment

✔️ Prior content writing experience or portfolio (preferred but not required)

What You’ll Learn

✨ Writing for fashion brands

✨ Crafting content for social media & e-commerce

✨ Developing brand voice and storytelling

✨ Working with creative, design, and marketing teams

✨ Basics of SEO, content strategy, and digital branding