Content Writer and Social Media Executive

Designation Title : Content Enthusiast & Social Media Executive

Location: Chennai (Work From Office)

Role Overview :

We’re looking for an experienced Content & Social Media Professional with high-energy and having worked in B2C/D2C environment. The person will handle content projects including creating and managing newsletters, app store copy, classifieds and internal communications. And also promote them on social and to members.

Successful candidate would have about 2-5 years of creative writing and editing experience for any brand online or news media, magazines and newspapers.

Roles & Responsibilities:

• Collaborate with the Content Lead & team to develop and execute digital strategies that boost awareness and engagement.
• Create and manage engaging social media content aligned with brand guidelines.
• Plan and maintain the quarterly social media calendar.
• Coordinate with digital agencies for campaign execution and optimization.
• Manage social media accounts and ensure timely posting and engagement.
• Respond to audience interactions and monitor brand mentions.
• Track competitor activities and provide insights on campaigns and trends.

Skills and Competencies:

• Basic knowledge of major digital marketing platforms.
• Awareness of the latest trends and best practices in online marketing.
• Strong writing, interpersonal, and communication skills.
• A full-time social media marketing course or Google/Facebook certifications is a plus.

Education and Experience

• Graduate with 2–5 years of experience in social media management at an agency or a D2C brand.

About Matrimony.com:

Matrimony.com Ltd, a Great Place to Work Certified Wed-Tech company listed on the BSE and NSE, is a leader in matchmaking and wedding services. Its flagship brand, Bharat Matrimony, is the largest and most trusted matrimony brand (Brand Trust Report 2014) spanning customers across the entire economic strata. The company serves over 8 million members with the support of 3,000+ associates and a network of 125+ company-owned retail outlets.

Key Offerings

Matchmaking Services:

• BharatMatrimony and 200+ matrimony brands

  segmented on religion, languages, communities, and occupation.

• Jodii:

  An exclusive matchmaking app for non-degree holders in 9 Indian languages

• Assisted Service and EliteMatrimony

  : Personalised services for the HNI, NRI and Premium segment of customers

Wedding Services:

• Wedding Bazaar:

  Largest wedding services provider.

• Mandap.com:

  Largest online wedding venues platform.

• MakeMyWedding:

  Personalized & curated wedding planning services.

New Initiatives & Verticals

• Astro Free Chat:

  It is an exclusive app for any astrology consultation

• ManyJobs:

  Employment platform targeting grey collar workforce. In vernacular language for the Tamil Nadu market (initial phase) and with some of industry first features for both companies and candidates

• Luv.com

  : A next generation serious relationship app.

International Presence

Matrimony.com has successfully expanded into international markets, with UAE operations thriving for 5+ years and Bangladesh operations commencing in 2021. With a mission to dominate the $100 billion wedding services industry.