Content Sr. Research Executive

Designation:

Experience:

• Conduct focused content research across multiple sectors by aggregating data from diverse sources, including media analysis, public opinion surveys, and digital platforms.
• Collate and synthesize research inputs to identify key trends, emerging needs, and opportunities relevant to the target audience across various sectors.
• Define and segment target user groups based on research-driven criteria to enhance content relevance and reach.
• Provide actionable solutions and strategic recommendations to content and marketing teams, using research findings to guide content selection and user engagement strategies.
• Assess the needs and interests of the target audience in different content areas, identify relevant information sources, and analyze data to ensure content aligns with local market preferences.
• Utilize internet search engines and digital publishing tools effectively for research and to stay updated on trending topics across sectors.
• Identify and review relevant government websites for new and updated schemes and policies to inform content strategy.
• Contribute to long-term content planning by providing data-backed insights and recommendations.

Key skills / Abilities

• Excellent written and verbal Communication
• The ability to efficiently and effectively gather information from a wide range of sources, including news websites, government portals, academic databases, social media, sports-specific websites, local newspapers and more.
• Understanding multiple genre and knowledge of government schemes/policies.
• A deep and up-to-date knowledge of rural, small towns and other economic issues.
• Meticulous attention to detail and a rigorous approach to verifying information for accuracy and reliability. This includes cross-referencing sources and identifying potential biases.
• Understanding basic statistical concepts and the ability to interpret data, identify trends, and use metrics to support storylines and analysis.

Experience Required

• Minimum of 2 years of experience in content research, market analysis, or a related role.
• Proven ability to conduct in-depth research and synthesize complex information.
• Strong analytical and problem-solving skills with the ability to translate data into actionable insights
• Should have delivered accurate and engaging content in a fast-paced environment

Benefits

• Competitive salary and benefits package
• Opportunity to make significant contributions to a dynamic company
• Evening snacks are provided by the company to keep you refreshed towards the end of the day
• Walking distance from Chakala metro station, making commuting easy and convenient.
  

At Axis My India, we value discipline and focus. Our team members wear uniforms, adhere to a no-mobile policy during work hours, and work from our office with alternate Saturdays off. If you thrive in a structured environment and are committed to excellence, we encourage you to apply.