Content Specialist

Ø Responsible for conducting deep research on industry-related topics to develop authentic content.

Ø Responsible for creating content for articles, blogs, social media, product descriptions, and the company website.

Ø Helping the marketing team in making content for advertising campaigns.

Ø Doing keyword research and using SEO techniques to increase traffic to the company website.

Ø Responsible for editing and optimizing existing content to improve readability.

Ø Responsible to ensure all-around consistency (style, fonts, images, and tone).

Ø Responsible to update website content and copy as needed including building landing pages.

Ø Writing compelling headlines and body copy to capture the attention of the targeted audience.

Ø Follow and implement best techniques for content optimization such as using highly relevant keywords, etc.

Ø Responsible to write all blog articles, eBooks, white papers, success stories, press releases, speaking proposals, one-pagers and more.

Ø Content writers need to think creatively to come up with fresh and captivating content ideas.

Qualification & Experience:

Ø Graduate or Post Graduate - Branding and Communication

Ø Diploma in Digital Marketing would be added advantage.

Ø Must have 7-9 years of relevant experience, specifically in medical and healthcare industry.

Ø Strong writing skills.

Ø Familiar with Strategies of Digital Marketing.

Ø Good Knowledge of MS Office Access, Word, Excel, Outlook, and PowerPoint

Ø Understanding of marketing principles and strategies.

Ø Creativity and strategic thinking.

Ø Comfort with technology, presentation software and content management systems

Ø Compensation: Rs.30,000/- to Rs.70,000/-.

Job Type: Full-time

Pay: ₹30,000.00 - ₹70,000.00 per month

Work Location: In person