Content Lead

You will be working with Swiggy's Servd team, creating engaging F&B content for Instagram that focuses on local culinary experiences, trends, and unique dishes in Kolkata. Your responsibilities will include collaborating with the production and post-production teams to ensure written content aligns seamlessly with visual elements, staying updated on Kolkata's food scene, attending food events and tastings, maintaining relationships with F&B stakeholders, adhering to content calendars, actively engaging with followers on Instagram, brainstorming creative concepts and campaigns, contributing to content planning meetings, monitoring Instagram analytics, and adapting writing styles to suit various Instagram formats. We are looking for an individual who is passionate about food and has a deep understanding of Kolkata's culinary landscape. The ideal candidate should have a minimum of 3 years of experience in writing for social media platforms, specifically for Instagram. Strong communication skills, a keen eye for grammar and language nuances, familiarity with Instagram's features and best practices, and a dedication to staying updated with the latest food trends and digital advancements are essential qualities we seek in potential candidates.,